Charlotte Darby

Head of Client Services at Wearisma

Charlotte Darby has worked with some of the biggest luxury fashion and beauty brands in the world, supporting them to develop a more strategic approach to influencer marketing. She has over seven years’ experience within PR and Influencer Marketing, working both in-house at Estee Lauder, and agency side.

Charlotte joined the team at Wearisma, an influencer insights company with a unique mix of human and technology-based analysis, in 2017 to lead their services team on a portfolio of the world’s most renowned luxury fashion, beauty and automotive clients.

Within her role, Charlotte develops bespoke services and consulting, as well as strategic marketing support for creative campaigns and influencer partnerships.